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Maxine took up the role of Chief Membership & Innovation Officer on the REC Executive in June 2023, taking responsibility for the organisation’s account management, sales, and member services.
Maxine joined the REC following more than 12 years at a business representation organisation where she held a range of roles, most recently as Commercial Director leading on membership proposition and services, events and commercial partnerships. Maxine also established two new business lines – a successful economics consultancy and a leadership programmes business. Prior to this Maxine was a consultant at SQW, specialising in regional economic regeneration.


Shazia came to the REC as a long-standing communications professional. Her experience in government comms as well as a range of business areas and political campaigns plays right into the comms and campaign work she informs as our Director of Campaigns.
She worked as part of the project team that developed the REC’s new brand and website and is keen to move the needle on key campaigns for REC members using research and other content to capture the attention of the media, government and other stakeholders.